1 Million Views: What That Really Looks Like for a Small Nonprofit

When we talk about digital success, the numbers don’t lie — but they also don’t tell the whole story. From March 2024 to March 2025, a small social services nonprofit I support reached 1 million views on Facebook. That’s not paid ads, viral gimmicks, or luck. That’s intentional, strategic communications that work — grounded in consistency, clarity and heart.

The Power of Consistent Digital Strategy

This client isn’t a large organization with a big marketing budget. They’re a mission-driven nonprofit focused on foster care and family support services. They’re doing the real work — and needed a communications partner to help make sure their message reached the people who needed to hear it - including prospective foster and adoptive parents.

That’s where Sheri Bilderback Consulting & Coaching (SBCC LLC) comes in.

What I Do for This Client (And Can Do for You)

At SBCC LLC, I support organizations and small businesses by taking the full digital communications load off their plate. That includes:

✔️ Building and managing full-scale social media strategies
✔️ Creating branded, engaging content that actually gets seen
✔️ Running all digital communications — including responding to and engaging with followers
✔️ Writing, designing and updating websites that convert
✔️ Aligning everything with your voice and your mission

For this client, I don’t just manage their Facebook account — I also created and manage their website, provide ongoing content updates, write blog posts, create graphics and ensure their messaging is consistent across every platform (including Instagram, X and LinkedIN).

Results That Matter

Reaching 1 million views is exciting — but the real win is in what that traffic does. Their community is more engaged. Their programs are more visible. Their message is reaching people who care. They have received a record number of inquiries - through their website forms and also through Facebook - about becoming a foster parent or adoptive parent! Plus they have greater attendance at their events. And all of it has been achieved through organic, mission-driven content and consistent digital management.

Let’s Talk About Your Communications Goals

Whether you are a nonprofit, a solo entrepreneur, or a growing business, your digital presence matters. You don’t have to do it alone — and you don’t have to settle for one-size-fits-all strategies. All communication happens in your voice, not mine.

If you're ready for communications support that truly reflects your mission and actually moves the needle, I would love to connect.

🗓️ Book your free discovery call

🌐 Learn more about my communications services

Your mission deserves clear, consistent communication — and I would love to help make that happen!